" class="blog-post-title">Reasons Director Maggie Kang Created <K-Pop Demon Hunters>

tvN <You Quiz on the Block> program featured Maggie Kang, director of <K-Pop Demon Hunters>, where she shared stories related to the work. Yoo Jae-suk – How did you end up making <K-Pop Demon Hunters>? Maggie Kang – I’ve been working in animation for 20 years. From the moment I first started this work, I wanted to see an animation that contained Korean culture. As a Korean! In Korea, animation is made and loved a lot, so I thought, “I wish there were a film that could represent our country!” And I kept thinking, “If a project like that comes out, I want to work on it.” I waited and waited, but it never came. So I moved up to positions where I could be a supervisor and eventually a director, and then I thought, “Then should I try making it myself?” That’s how it started. Then an idea came to me. It seemed like people overseas didn’t really know images like our country’s Grim Reaper and dokkaebi. Those folkloric images that naturally came to mind connected to the idea of demon extermination, a “demon hunter.” ㅡ.Using the image of dokkaebi from folktales, demons with dokkaebi faces were created. ㅡ.The Grim Reaper, traditionally a frightening image wearing a black gat and dopo while escorting the dead, was reborn as a mysterious yet stylish, highly charming Grim Reaper. Yoo Jae-suk – Wow, the Grim Reaper we knew could be drawn like that! Maggie Kang – The “demon hunter” idea was decided first, and jobs like exterminating demons are often done while hiding one’s identity, right? So I thought, “What kind of job could these female characters have where they can fight demons while hiding their identities?” At that time, many teams wanted to make films using K-pop, but no one had succeeded yet. So I thought, “Then should I try that too?” “Idol” + “Demon Hunter” felt good. As a concept. ㅡ.A demon-hunting girl group, Huntrix, born by combining Korean mythology and occult elements with K-pop. Yoo Jae-suk – How will the Grim Reaper torment Huntrix? And then they become idols! This imagination… I literally slapped my knee!!! Maggie Kang – That idea existed from the very beginning. The Saja Boys are also Grim Reapers and are expressed as lions. ㅡ.A demon boy group, Saja Boys, who mesmerize people with addictive songs. Yoo Jae-suk – Traditional culture runs throughout the entire work. ㅡTraditional Culture ① The shaman’s “gut” ritual – The shaman’s gut, which uses songs and dances as ritual tools to drive out evil spirits. ㅡThe ritual of chasing away demons is reborn as a K-pop performance. ㅡTraditional Culture ② Irworobongdo (Sun, Moon, and Five Peaks Painting) ㅡTraditional Culture ③ Wearing norigae accessories ㅡTraditional Culture ④ Shamanic tools (gokdo, four-character sword, ritual knife) Yoo Jae-suk – These detailed parts are incredible. Especially the tiger character “Duffy.” The scene where Duffy tries to set upright a flowerpot he knocked over and fails is so cute and really shows the character’s charm. Duffy is a tiger from traditional folk paintings, right? (Hojakdo – a painting featuring a tiger and a magpie.) I was really surprised by how cute and charming the tiger was portrayed. Maggie Kang – I have two cats, and they’re Himalayan cats. They have flat faces, and that’s where I got inspiration for the character. That flowerpot scene came from a cat’s tendency to knock things over. But with Duffy, we flipped the idea—he tries not to knock it over, but to set it upright. That reverse thinking is how the scene was born. Yoo Jae-suk – I thought it would happen once or twice, but he knocks it over several times. Maggie Kang – I grew up watching a lot of historical dramas, so traditional clothing felt familiar to me. Through this work, I really wanted to show Korea. Of course, this is a K-pop film, but I had a strong desire to introduce and show as much of Korean history as possible. ㅡ.Korean scenery naturally woven into the work ㅡ- Namsan Seoul Tower ㅡ- Bukchon Hanok Village ㅡ- Naksan Park Fortress Wall Trail ㅡ- Public bathhouse ㅡ- Oriental medicine clinic ㅡ- Subway scenes

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<Golden>

En el programa de tvN <You Quiz on the Block>, la directora Maggie Kang de 《K-Pop Demon Hunters》 apareció para compartir historias relacionadas con la obra. Aquí se recopilan esos contenidos. ㅡLa frase “lo más coreano es lo más global” se ha convertido en realidad.Maggie Kang – Nunca imaginé que una película pudiera ser tan popular.Yoo Jae-suk – La combinación del K-pop y la cultura coreana en el proceso de enfrentarse a los demonios es un “golpe maestro”.ㅡUna animación ambientada en Corea del Sur que utiliza música K-pop, con la historia de un girl group que protege al mundo de los demonios, “HUNTRIX”, defendiendo a sus fans del boy group demoníaco “SAJA BOYS”.ㅡDesde su estreno en junio, número 1 en 43 países.ㅡMás de 236 millones de visualizaciones acumuladas.ㅡSe convierte en la película más vista en la historia de Netflix.ㅡY sigue rompiendo récords incluso ahora.ㅡEl OST <GOLDEN> alcanza el número 1 en el Billboard HOT100, el número 1 en la lista oficial de sencillos del Reino Unido, y ocho canciones del OST se alinean en las listas musicales. Yoo Jae-suk – ¿Esperaban un fenómeno así?Maggie Kang – Al hacer las canciones, quería que los fans del K-pop las recibieran como K-pop y que aceptaran a HUNTRIX y a SAJA BOYS como grupos idol. Pero nunca pensé que nuestras canciones llegarían hasta Billboard. Eso es lo que me parece tan increíble. Y también es curioso ver a HUNTRIX y SAJA BOYS “peleando” en las listas de Billboard.ㅡLa situación de la película hecha realidad (Soda Pop, Golden).ㅡLa artista EJAE, quien compuso y cantó directamente <GOLDEN> – ¡se volvió tema de conversación al saberse que fue aprendiz de SM durante 10 años!Maggie Kang – Vi la grabación de <Golden> en Nueva York. Ella hacía notas de registro alto 20 o 30 veces seguidas. Es una canción extremadamente difícil de cantar. Yo le pedí que la hiciera difícil. Porque cuando escuchas canciones con notas altas, te elevan. Quería crear una canción que diera una sensación de desbordamiento. Nuestra película transmite una fuerza positiva.Yoo Jae-suk – En la letra también se repite mucho “UP”, ¿verdad?LetraㅡWe’re goin’ up, up, up, it’s our moment.ㅡYou know together we’re glowingㅡGonna be, gonna be golden ㅡCon un mensaje brillante y lleno de fuerza, y un estribillo adictivo, <Golden> se difundió en SNS con el challenge de covers.ㅡUna popularidad que no distingue edad ni género.ㅡIncluso aparecen todo tipo de parodias.ㅡCon solo dos días de exhibición, número 1 en la taquilla de EE. UU. … ingresos de 25 mil millones de wones.ㅡ“¿Sellamos las almas con un canto colectivo?” 7 horas de espera para el bus sing-along en EE. UU.ㅡEl mundo entero está ahora en el fenómeno <K-Pop Demon Hunters>.Yoo Jae-suk – No solo las canciones, también las escenas de la película están dando mucho de qué hablar.ㅡEscena viral – una escena en la que se come un rollo entero de gimbap de una sola vez.Yoo Jae-suk – Incluso hay personas que imitan la forma de comerse un rollo entero de gimbap.ㅡCon el aumento del interés por el gimbap, también están ganando popularidad los videos de personas que lo preparan y lo comen en casa.ㅡEl challenge original de Soda Pop con 13 millones de visualizaciones.

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<Golden>

tvN《刘Quiz on the Block》节目中,《K-POP Demon Hunters》的导演**Maggie Kang(姜敏智)**登场,分享了与作品相关的故事。以下整理了当时的内容。 ㅡ“最具韩国特色的东西,就是最具世界性的”,这句话已经成为现实。Maggie Kang(姜敏智) —— 我从来没想过一部电影可以这么受欢迎。刘在石 —— 在与恶鬼对决的过程中,把K-POP和韩国文化融合在一起,真的是“神来一笔”。ㅡ讲述的是为了守护世界的女团“猎特里克斯(HUNTRIX)”,为了守护粉丝,与恶鬼男团“狮子男孩(Saja Boys)”对抗的故事,是一部以K-POP音乐为核心、以韩国为背景的动画电影。ㅡ6月公开后,登上43个国家收视第一。ㅡ累计观看次数突破2亿3,600万次。ㅡ登顶Netflix史上观看次数最多的电影。ㅡ至今仍在不断刷新纪录。ㅡOST《<GOLDEN>》登上Billboard HOT100第1名、英国官方单曲榜第1名,8首OST在音乐排行榜实现“排队式”上榜。 刘在石 —— 您有预想到会有这样的热潮吗?Maggie Kang(姜敏智) —— 在制作歌曲的时候,我希望K-POP粉丝能够把这首歌当作真正的K-POP来接受,把猎特里克斯或狮子男孩当成真正的偶像组合来看待。但我们完全没想到歌曲会登上Billboard。这一点真的太神奇了。在Billboard排行榜上看到猎特里克斯和狮子男孩“对打”,也觉得非常不可思议。ㅡ电影中的情节成为现实(《Soda Pop》《Golden》)。 ㅡ亲自作曲并演唱《<GOLDEN>》的Lee Jae(李宰)——曾经作为SM练习生长达10年的经历被曝光后引发热议!Maggie Kang(姜敏智) —— 我在纽约亲眼看过他录制《Golden》。那么高的音域,他连续唱了二三十次。那首歌真的非常难唱。我是特意拜托他把歌做得很难的。因为一听到高音域的歌,情绪就会被拉高,会让人产生一种澎湃、充满力量的感觉。我想做一首能让人产生那种情绪的歌。我们的电影本身就传递着积极的能量。刘在石 —— 歌词里不是一直在唱“UP”吗? 歌词ㅡWe’re goin’ up, up, up, it’s our moment.ㅡYou know together we’re glowingㅡGonna be, gonna be golden ㅡ以明亮而有力量的讯息、加上极具中毒性的副歌,《<GOLDEN>》的翻唱挑战在SNS上迅速扩散。ㅡ不分男女老少的人气。ㅡ甚至出现了各种版本的恶搞与改编。ㅡ仅上映两天,就登顶美国票房第一……收益达250亿韩元。ㅡ“要不要用大合唱来封印恶魂?”——美国Sing-Along Bus排队等待7小时。ㅡ全世界正掀起《케데헌》的热潮。 刘在石 —— 不只是歌曲,电影中的场面也引发了话题。ㅡ话题场面——一口气把一整条紫菜包饭全部吃掉的场景。刘在石 —— 也有人模仿一口吃掉整条紫菜包饭。ㅡ随着对紫菜包饭的关注度飙升,亲自制作并食用紫菜包饭的视频也正在走红。ㅡ《Soda Pop》挑战原视频突破1,300万次观看。

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<Golden>

On tvN’s <You Quiz on the Block>, Maggie Kang, the director of 《K-Pop Demon Hunters》, appeared on the program and shared stories related to the work. The contents have been compiled here. ㅡThe phrase “the most Korean becomes the most global” has become reality.Maggie Kang – I never even imagined that a single film could become this popular.Yoo Jae-suk – The combination of K-pop and Korean culture in the process of fighting evil spirits is a “god-tier move.”ㅡAn animation set in Korea that uses K-pop music, telling the story of the girl group “Huntrix,” who protect fans from the evil-spirit boy group “Saja Boys” while defending the world from demons.ㅡRanked No.1 in 43 countries after its June releaseㅡCumulative view count surpasses 236 million viewsㅡBecomes the most-watched film in Netflix historyㅡStill breaking records even nowㅡOST <GOLDEN> ranked No.1 on the Billboard HOT100, No.1 on the UK Official Singles Chart, with 8 OST tracks lining up on music charts Yoo Jae-suk – Did you expect this kind of craze?Maggie Kang – While making the songs, I hoped that K-pop fans would accept these songs as K-pop and see Huntrix and Saja Boys as idol groups. But I never once thought our song would go up on Billboard. That part feels so fascinating to me. It’s also fascinating to see Huntrix and Saja Boys fighting each other on the Billboard charts.ㅡScenes from the movie becoming reality (Soda Pop, Golden)ㅡLee Jae, who directly composed and sang <GOLDEN> – Became a hot topic after it was revealed that she had been an SM trainee for 10 years!Maggie Kang – I watched the recording of <Golden> in New York. She sang the high range 20 to 30 times in a row. It’s an extremely difficult song to sing. I asked Lee Jae to make it difficult. Because when you hear songs with high ranges, you feel UP. I wanted to create a song that gives that overwhelming, uplifting feeling. Our film gives positive energy.Yoo Jae-suk – The lyrics also keep saying “UP.”LyricsㅡWe’re goin’ up, up, up, it’s our moment.ㅡYou know together we’re glowingㅡGonna be, gonna be golden ㅡWith its bright, powerful message and addictive chorus, the <Golden> cover challenge spread across SNSㅡLoved by all ages and gendersㅡEven various parodies appearedㅡOnly two days of screenings, yet No.1 at the U.S. box office … 25 billion won in revenueㅡ“Shall we seal the soul with a sing-along?” 7-hour wait for the U.S. sing-along busㅡThe world is now in a <K-Demon Hunters> crazeYoo Jae-suk – Not only the songs, but scenes in the movie are also becoming hot topicsㅡA hot topic scene – eating an entire roll of gimbap in one biteYoo Jae-suk – People are even trying to imitate eating a whole roll of gimbap at onceㅡAs interest in gimbap surged, videos of people making gimbap themselves are also gaining popularityㅡThe original Soda Pop challenge reached 13 million views

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《K-Pop Demon Hunters》 Conversation with Director Maggie Kang (Kang Min-ji)

On the tvN program <You Quiz on the Block>, Maggie Kang, the director of <K-Pop Demon Hunters>, appeared and shared stories related to the work. The contents are compiled here. ㅡA KDH sing-along bus appearing in ChicagoㅡOnly a two-day special screening… KDH ranks No.1 at the North American box officeㅡElectrifying people all over the worldㅡ**<K-Pop Demon Hunters>**ㅡNo.1 in 43 countries on NetflixㅡAchieved 236 million viewsㅡThe Korean who ignited the <KDH> craze worldwideㅡDirector Maggie Kang (Kang Min-ji) <Golden> ㅡThe phrase “the most Korean becomes the most global” has become reality.Maggie Kang – I never imagined a single film could become this popular.Yoo Jae-suk – The harmony of K-pop and Korean culture in the battle against evil spirits is a stroke of genius.ㅡAn animation set in Korea that uses K-pop music, telling the story of the girl group “Huntrix,” who protect fans from the evil-spirit boy group “Saja Boys” while saving the world from demonsㅡReleased in June and ranked No.1 in 43 countriesㅡCumulative view count surpasses 236 million viewsㅡBecomes the most-watched film in Netflix historyㅡStill breaking records even nowㅡOST <GOLDEN> No.1 on Billboard HOT100, No.1 on the UK Official Singles Chart, with 8 OST tracks lining up on music chartsYoo Jae-suk – Did you expect this kind of craze?Maggie Kang – While making the songs, I hoped K-pop fans would accept them as K-pop and see Huntrix and Saja Boys as idol groups. But I never imagined our songs would reach Billboard. That’s what feels so surreal. Seeing Huntrix and Saja Boys “fighting” on the Billboard chart is also unbelievable.ㅡMovie scenes becoming reality (Soda Pop, Golden)ㅡLee Jae, who personally composed and sang <Golden> – became a hot topic after it was revealed she had been an SM trainee for 10 years!Maggie Kang – I watched the recording of <Golden> in New York. She sang the high register 20–30 times in a row. It’s an extremely difficult song. I asked her to make it difficult, because when you hear high-range vocals, you feel uplifted. I wanted to create a song that gives a swelling, overwhelming feeling. Our movie gives positive energy.Yoo Jae-suk – The lyrics keep saying “UP” too.LyricsㅡWe’re goin’ up, up, up, it’s our moment.ㅡYou know together we’re glowingㅡGonna be, gonna be golden ㅡWith its bright, powerful message and addictive chorus, the <Golden> cover challenge spread across SNSㅡLoved by all ages and gendersㅡVarious parodies also emergedㅡOnly two days of screening, yet No.1 at the U.S. box office… 25 billion KRW in revenueㅡ“Shall we seal the soul gate with a sing-along?” 7-hour wait for the U.S. sing-along busㅡThe world is now in the <KDH> crazeYoo Jae-suk – Not only the songs, but scenes from the film are becoming hot topics as wellㅡBuzz-worthy scene – eating an entire roll of gimbap in one biteYoo Jae-suk – People even try copying the act of eating a whole gimbap roll at onceㅡAs interest in gimbap surged, videos of people making gimbap themselves also gained popularityㅡ13 million views for the Soda Pop challenge Director Kang Min-ji’s Childhood ㅡAt age 5, emigrated at a young age – to CanadaㅡAlthough Korean could have been forgotten if not used, she still speaks fluent KoreanMaggie Kang – When I first went to Canada, I only used English. We didn’t use Korean at home. After six months, my English became perfect. After that, my mom gave me Korean books, but I couldn’t read them. She said, “This won’t do,” and from then on she made me sit down and study. Three to four times a week, for several hours each time, I had to study Korean no matter what. Dictation, repeated reading. At the time, I really hated it, but now I’m so grateful.ㅡStudying itself is not easy for a five-year-old. Now, Korean language study has become a huge assetYoo Jae-suk – Even after emigrating to Canada, you visited Korea often?Maggie Kang – I spent every summer vacation in Korea. My parents always thought we would return to Korea someday, so I spent a lot of time there.ㅡNaturally ingrained Korean sensibilityMaggie Kang – I think I watched a lot of TV whenever I came to Korea on vacation, haha. Every summer there were hit songs that were popular at the time. I went to karaoke with my cousins and sang popular songs. Those memories are really precious to me.Jae-jin – Which singers did you like?Maggie Kang – I liked H.O.T. I was a fan of H.O.T., and also Seo Taiji and Boys.ㅡSeo Taiji and Boys – <As the Night Goes On> (1992)ㅡDeux – <Turn Back at Me> (1993)ㅡKorean songs inserted throughout the film, influenced by artists she loved in childhoodMaggie Kang – My mother always told me, “You are Korean. You must not forget the Korean language.” I always remembered that. Even though I now hold a Canadian passport, in my heart I have always felt 100% Korean.Yoo Jae-suk – How did you get started in animation?Maggie Kang – My father really loved movies, so from a young age I was very interested in storytelling. When I wrote stories, I also designed characters and drew scenes. My father saw that and bought me animation books. From that moment, I thought, “Animation can be a career!” I started learning 2D animation and took a story test at DreamWorks. I passed and joined the company.Jo Se-ho – Do you remember the animations you liked as a child?Maggie Kang – I liked Dooly, and I remember <Candy Candy>. I was influenced a lot by Korean animation, and also by Western animation like Disney. I liked many different things.ㅡA director who loved animation from childhoodYoo Jae-suk – You worked a lot as a storyboard artist at DreamWorks, right? Shrek 3, Kung Fu Panda 2, Minions 2.ㅡWhat is a storyboard artist?ㅡWhen making a film,ㅡThe first step is writing (screenplay). But the screenplay is not perfect.ㅡThe role of a storyboard artist is to visualize the screenplay.ㅡWhen assigned a scene, they draw camera angles, character positions, movement, and atmosphere.ㅡAnimation is created based on these planned drawings.ㅡIt is the

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**《K-Pop Demon Hunters》: A Conversation with Director Maggie Kang (Kang Min-ji)

tvN You Quiz on the Block** Director Maggie Kang of K-Pop Demon Hunters appeared on tvN’s You Quiz on the Block and shared stories behind the film. Below is a summary of that conversation. – A K-Pop Demon Hunters sing-along bus appears in Chicago– Only two days of special screenings… K-Pop Demon Hunters ranks No.1 at the North American box office– The film that captivated audiences around the world– K-Pop Demon Hunters– No.1 on Netflix in 43 countries– Achieved 236 million views– The Korean creator who sparked the global K-Pop Demon Hunters phenomenon– Director Maggie Kang (Kang Min-ji) 〈Golden〉 – “The most Korean becomes the most global” has become a reality.Maggie Kang: I never imagined a single movie could become this popular.Yoo Jae-suk: The combination of K-pop and Korean culture in the battle against evil spirits was a masterstroke. – An animation set in Korea that uses K-pop music to tell the story of a girl group, Huntrix, who protect fans from an evil spirit boy group, Saja Boys, while saving the world from demons.– Released in June, ranked No.1 in 43 countries– Cumulative views surpassed 236 million– Became the most-watched film in Netflix history– Still breaking records– OST GOLDEN ranked No.1 on the Billboard Hot 100 and the UK Official Singles Chart, with eight OST tracks charting simultaneously Yoo Jae-suk: Did you expect this kind of global phenomenon?Maggie Kang: When we made the songs, I hoped K-pop fans would accept them as real K-pop and see Huntrix and Saja Boys as actual idol groups. But I never imagined the songs would reach Billboard. It feels surreal—seeing Huntrix and Saja Boys “compete” on the Billboard charts. – Scenes from the movie becoming reality (Soda Pop, Golden) – The singer and composer of Golden, EJAE, drew attention after it was revealed she had been an SM trainee for 10 years.Maggie Kang: I watched the recording of Golden in New York. She sang extremely high notes 20–30 times in a row. It’s a very difficult song. I asked her to make it challenging because high notes naturally lift people up emotionally. I wanted a song that makes you feel uplifted and overwhelmed. Our movie gives positive energy. Yoo Jae-suk: The lyrics keep saying “UP.” Lyrics:– We’re goin’ up, up, up, it’s our moment– You know together we’re glowing– Gonna be, gonna be golden – With its bright, empowering message and addictive chorus, Golden spread through SNS cover challenges– Loved by all ages– Countless parodies followed– Only two days of screenings, yet No.1 at the U.S. box office… earning 25 billion KRW– “Shall we seal the soul gate with a chant?”—7-hour waits for sing-along buses in the U.S.– The world is in the middle of the K-Pop Demon Hunters craze Iconic Scenes &Cultural Impact Yoo Jae-suk: Not just the music, but scenes from the movie are going viral.– Iconic scene: eating an entire gimbap in one bite– Many people are recreating the scene– Interest in gimbap surged, with homemade gimbap videos trending– Soda Pop Challenge reached 13 million views Director Maggie Kang’s Childhood – Emigrated to Canada at age five– Though Korean could have been forgotten, she remains fluent Maggie Kang: When I first moved to Canada, I only used English and stopped speaking Korean at home. After six months, my English became perfect. Then my mom gave me Korean books, and I couldn’t read them. She said, “This won’t do,” and started teaching me Korean—dictation, reading, repetition—three to four times a week. I hated it then, but now I’m so grateful. – Studying Korean at age five was difficult but became a priceless asset– Despite immigrating, she visited Korea oftenMaggie Kang: I spent every summer vacation in Korea. My parents always believed we would return someday. – Korean sensibilities naturally embeddedMaggie Kang: Every summer in Korea, there were hit songs. I went to karaoke with my cousins and sang popular songs. Those memories are precious. Yoo Jae-suk: Which singers did you like?Maggie Kang: H.O.T. and Seo Taiji and Boys. – Influences from childhood favorite artists appear throughout the filmMaggie Kang: My mother always said, “You are Korean. Never forget the Korean language.” Even though I hold a Canadian passport, I’ve always felt 100% Korean at heart. Journey into Animation – Inspired by her father’s love for films– Began 2D animation after discovering animation could be a career– Passed DreamWorks’ story test and joined the studio – Favorite animations: Dooly the Little Dinosaur, Candy Candy, Korean comics, Disney, and Western animation – Worked as a storyboard artist on Shrek 3, Kung Fu Panda 2, Minions 2 Role of a storyboard artist:– Visualizing scripts through camera angles, character placement, movement, and mood– The foundation upon which animation is built– Progression: storyboard artist → storyboard supervisor → director – Her first directing project: K-Pop Demon Hunters Why She Made K-Pop Demon Hunters Maggie Kang: I’ve worked in animation for 20 years. I always wanted to see an animation that represented Korean culture. When no such project appeared, I decided to make it myself. Korean folklore—grim reapers, goblins—felt unfamiliar overseas, so I connected those ideas to demon hunters. – Goblin-faced demons inspired by folklore– Grim reapers reimagined as stylish, mysterious figures – To hide their identities while fighting demons, idols felt like the perfect cover– Girl group demon hunters Huntrix– Demon boy group Saja Boys – Korean traditional culture woven throughout:① Shamanistic rituals (gut)② Irworobongdo (Sun, Moon, and Five Peaks painting)③ Norigae ornaments④ Shaman tools (ritual knives) – The tiger character Duffy, inspired by folk paintings and the director’s cats – Real Korean locations depicted:Namsan Seoul Tower, Bukchon Hanok Village, Naksan Fortress Trail, public bathhouses, herbal clinics, subways – Extensive on-site research across Korea, from Jeju to Seoul Voices &Korean Cast – Demon King Gwima voiced by Lee Byung-hun– Maggie Kang also voiced minor roles– Jinwoo (Saja Boys leader): Ahn Hyo-seop– Celine: Kim Yoon-jin– Young Rumi: Director’s daughter – Created by a largely Korean production team– Meticulous Korean cultural details praised by viewers Impact &Legacy

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K-Pop Demon Hunters : A Conversation with Director Maggie Kang (Kang Min-ji)

tvN <You Quiz on the Block> Director Maggie Kang, the creative force behind K-Pop Demon Hunters, appeared on tvN’s popular talk show You Quiz on the Block, where she shared behind-the-scenes stories and personal reflections about the film. Here is a comprehensive summary of that conversation. A Global Phenomenon Begins “Golden” — When the Most Korean Became the Most Global “The idea that ‘the most Korean is the most global’ has become reality.” Maggie Kang admitted she never imagined one film could gain this level of popularity. Host Yoo Jae-suk praised the film’s brilliant fusion of K-pop and Korean culture in the battle against evil spirits, calling it “a masterstroke.” K-Pop Demon Hunters tells the story of a K-pop girl group, Huntrix, who secretly protect the world from demons, battling an evil demon boy group, Saja Boys, while performing as idols. Maggie Kang explained that while creating the music, her hope was simply that K-pop fans would accept Huntrix and Saja Boys as real idol groups. She never imagined the songs would climb the Billboard charts. “Seeing Huntrix and Saja Boys competing on Billboard felt surreal.” Creating “Golden” The song Golden was composed and sung by EJAE, a former SM Entertainment trainee of 10 years. Maggie Kang recalled watching EJAE record the song in New York, singing extremely high notes repeatedly—20 to 30 times in a row. “I asked her to make it difficult on purpose. High notes lift people up emotionally. I wanted a song that makes you feel empowered—because our movie gives positive energy.” Lyrics like: “We’re goin’ up, up, up, it’s our moment”“Gonna be, gonna be golden” helped fuel viral cover challenges, parodies, and massive global engagement across social media. Cultural Impact Beyond the Screen Global interest in Korean culture surged: Maggie Kang’s Roots “At the time, I hated it. Now I’m incredibly grateful.” She spent every summer vacation in Korea, watching TV, singing the latest hits at karaoke with cousins, and absorbing Korean pop culture. Her favorite artists growing up: These influences appear throughout the film’s soundtrack. “Even though I have a Canadian passport, I’ve always felt 100% Korean in my heart.” From Storyboard Artist to Director Inspired by her father’s love for films, Maggie Kang developed an early passion for storytelling and animation. She worked as a storyboard artist at DreamWorks, contributing to: She explained that storyboard artists visually translate scripts into camera angles, character movement, and emotional tone—forming the blueprint of an animated film. K-Pop Demon Hunters is her directorial debut. Why She Made K-Pop Demon Hunters After 20 years in animation, Maggie Kang longed to see an animated film that truly represented Korea. “I kept waiting for someone else to make it. When it didn’t happen, I thought—why not me?” She drew inspiration from Korean folklore: These elements evolved into demon hunters and stylish, mysterious antagonists. The concept combined: Traditional elements woven into the film include: Meticulous Korean Details Director Yoo Jae-suk praised the film’s astonishing realism: Maggie Kang credited the many Korean artists on the production team. “If the rice and soup were switched, someone would immediately say, ‘That’s wrong.’ This film was made together by Koreans.” Voices and Cast “Having Lee Byung-hun alone made the film feel like a true Korean movie.” Seven Years, One Love Letter to Korea “This movie is my love letter to Korea and K-pop.” She admitted to deep insecurities: “I wondered if I had the right to make a film representing Korea.” The overwhelming global response erased those doubts. “I poured my entire heart into this. If people didn’t like it, I thought I’d quit animation. That’s how much it meant to me.” The Message “The message is about overcoming fear within yourself.” Through characters like Rumi and Jin-woo, the film explores hidden fears and insecurities. “We may never completely erase our fears, but we can learn to acknowledge them—and grow stronger.”

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🎬 K-Pop Demon Hunters gây bão toàn cầu: Phim hoạt hình Netflix số 1 tại 43 quốc gia và câu chuyện của đạo diễn Maggie Kang

Bộ phim hoạt hình <K-Pop Demon Hunters> đang tạo nên một cơn sốt chưa từng có trên toàn thế giới. Tác phẩm do đạo diễn Maggie Kang (Kang Min-ji) thực hiện đã vươn lên hạng 1 Netflix tại 43 quốc gia, đạt 236 triệu lượt xem, trở thành phim được xem nhiều nhất trong lịch sử Netflix và vẫn đang tiếp tục phá kỷ lục. Mới đây, đạo diễn Maggie Kang đã xuất hiện trên chương trình nổi tiếng của tvN <You Quiz on the Block>, chia sẻ hành trình 7 năm đầy tâm huyết để tạo nên một bộ phim được ví như “bức thư tình gửi đến văn hóa Hàn Quốc và K-pop”. 🌍 Thành công toàn cầu của K-Pop Demon Hunters Đặc biệt, các buổi sing-along bus tại Mỹ thu hút người hâm mộ xếp hàng chờ tới 7 tiếng, cho thấy sức ảnh hưởng văn hóa mạnh mẽ của bộ phim. 🎤 Khi K-pop trở thành vũ khí săn quỷ Bộ phim lấy bối cảnh Hàn Quốc, kể về nhóm nhạc nữ Huntrix – những idol bí mật là thợ săn quỷ, đối đầu với nhóm nhạc nam phản diện Saja Boys.Âm nhạc K-pop không chỉ là yếu tố giải trí, mà còn trở thành nghi thức xua đuổi tà ma, lấy cảm hứng từ nghi lễ shaman (Gut) của Hàn Quốc. Đạo diễn Maggie Kang chia sẻ: “Tôi hy vọng khán giả sẽ tiếp nhận Huntrix và Saja Boys như những idol thực thụ. Nhưng tôi chưa bao giờ nghĩ rằng bài hát của mình lại có thể leo lên Billboard.” 🎶 GOLDEN – Ca khúc truyền cảm hứng toàn cầu Bài hát <GOLDEN> do ca sĩ Lee Jae thể hiện – người từng là thực tập sinh SM suốt 10 năm – gây ấn tượng với: “We’re goin’ up, up, up, it’s our momentYou know together we’re glowingGonna be, gonna be golden” Hàng loạt challenge cover, parody và video reaction đã giúp bài hát lan truyền mạnh mẽ trên toàn cầu. 🇰🇷 Văn hóa Hàn Quốc được tái hiện sống động Bộ phim gây ấn tượng mạnh nhờ độ chi tiết văn hóa cực cao: Nhân vật hổ Duffy, lấy cảm hứng từ tranh dân gian Hàn Quốc và thói quen của mèo, trở thành biểu tượng được yêu thích nhờ nét đáng yêu rất “đời”. 👩‍🎬 Hành trình của đạo diễn Maggie Kang “Tôi từng tự hỏi: ‘Liệu tôi có đủ tư cách để làm một bộ phim đại diện cho Hàn Quốc không?’ Nhưng tình yêu của khán giả đã cho tôi câu trả lời.” 💬 Thông điệp của bộ phim K-Pop Demon Hunters không chỉ là phim giải trí, mà còn truyền tải thông điệp: Đây chính là lý do bộ phim chạm đến trái tim của khán giả ở mọi lứa tuổi và mọi quốc gia.

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Netflix နံပါတ် ၁ အောင်မြင်မှုရရှိ한 “K-Pop Demon Hunters” – Maggie Kang (강민지) 감독၏ ကိုရီးယားယဉ်ကျေးမှုကို ကမ္ဘာသို့ပို့ဆောင်သည့် ဇာတ်လမ်း

tvN ၏ လူကြိုက်များသော အစီအစဉ် 〈You Quiz on the Block〉 တွင်Netflix အင်အားကြီး အန်နီမေးရှင်း 〈K-Pop Demon Hunters〉 ၏ 감독 Maggie Kang (강민지) က ပါဝင်လာပြီးဇာတ်ကားဖန်တီးမှုနောက်ကွယ်မှ အတွေ့အကြုံများ၊ ကိုရီးယားယဉ်ကျေးမှုကို ကမ္ဘာအနှံ့ ချပြနိုင်ခဲ့ပုံများကို မျှဝေခဲ့သည်။ ကမ္ဘာလုံးဆိုင်ရာ အောင်မြင်မှု 〈K-Pop Demon Hunters〉 သည် ထုတ်လွှင့်ပြီးနောက်Netflix တွင် နိုင်ငံ ၄၃ နိုင်ငံအထိ နံပါတ် ၁ ရရှိခဲ့ပြီးစုစုပေါင်း ကြည့်ရှုမှု ၂၃၆ မီလီယံ ကို ကျော်လွန်ကာNetflix သမိုင်းတွင် အမြင့်ဆုံးကြည့်ရှုမှု ရရှိသည့် ရုပ်ရှင် အဖြစ် မှတ်တမ်းတင်နိုင်ခဲ့သည်။ OST သီချင်း 〈GOLDEN〉 သည်Billboard HOT100 နံပါတ် ၁၊UK Official Singles Chart နံပါတ် ၁ အထိ တက်ရောက်ခဲ့ပြီးOST သီချင်းများစွာကလည်း ဂီတချတ်များတွင် တန်းစီအောင်မြင်ခဲ့သည်။ ဇာတ်လမ်းအကြောင်း ဇာတ်ကားမှာကိုရီးယား K-Pop အိုင်ဒေါလ် မိန်းကလေးအဖွဲ့ HUNTRIX ကမကောင်းဆိုးဝါးများကို ဖုံးကွယ်ထားသည့်ဘွိုင်းဂရုပ် Saja Boys နှင့် တိုက်ခိုက်ကာကမ္ဘာနှင့် ဖန်များကို ကာကွယ်ပေးသည့် ဇာတ်လမ်းဖြစ်သည်။ K-Pop၊ ကိုရီးယား ဒဏ္ဍာရီ၊ အိုကလ့် အစိတ်အပိုင်းများကို ပေါင်းစပ်ထားပြီးမူရင်း ကိုရီးယားယဉ်ကျေးမှုကို ခေတ်မီပုံစံဖြင့် ဖော်ပြထားသည်။ “အရမ်းကိုရီးယားဆန်တာကပဲ အရမ်းကမ္ဘာလုံးဆိုင်ရာ ဖြစ်နိုင်တယ်” Maggie Kang က“ဒီလောက် အောင်မြင်မယ်ဆိုတာ မမျှော်လင့်ခဲ့ပါဘူး။K-Pop ဖန်တွေက သီချင်းတွေကို တကယ့် K-Pop အဖြစ် လက်ခံပြီးဇာတ်ကားထဲက အဖွဲ့တွေကို အမှန်တကယ် အိုင်ဒေါလ်လို ချစ်ကြတာကို မြင်ရတာ အံ့သြမိပါတယ်”ဟု ပြောကြားခဲ့သည်။ 〈GOLDEN〉 သီချင်းကို ကိုယ်တိုင်ရေးပြီး သီဆိုခဲ့သည့် Lee Jae သည်SM အင်တာတိန်းမင့်တွင် ၁၀ နှစ်ကြာ လေ့ကျင့်သားဖြစ်ခဲ့သူဖြစ်ပြီးမြင့်မားသည့် အသံအကွာအဝေးနှင့် စိတ်အားထက်သန်စေသော မက်ဆေ့ချ်ကြောင့်SNS ပေါ်တွင် Cover Challenge များ အလွန်လူကြိုက်များလာခဲ့သည်။ ကိုရီးယားယဉ်ကျေးမှု၏ အသေးစိတ်များ ဇာတ်ကားအတွင်းတွင် အထူးသဖြင့် ရိုးရာ 민화 ထဲမှ ကျားကို အခြေခံထားသည့်ချစ်စရာကောင်းသော ဇာတ်ကောင် Duffy သည်ကမ္ဘာလုံးဆိုင်ရာ ပရိသတ်များ၏ အချစ်ကို ရရှိခဲ့သည်။ ကိုယ်ပိုင်အတွေ့အကြုံမှ ထွန်းကားလာသော ဖန်တီးမှု ၅ နှစ်အရွယ်တွင် ကနေဒါသို့ ပြောင်းရွှေ့ခဲ့သော်လည်းမိခင်၏ အားပေးမှုကြောင့် ကိုရီးယားဘာသာစကားကို မပျောက်ကွယ်စေရန်အပြင်းအထန် လေ့လာခဲ့ရသည်ဟု Maggie Kang က ပြောသည်။ နွေရာသီတိုင်း ကိုရီးယားသို့ ပြန်လာပြီးတီဗွီ၊ နိုရာဘန်၊ K-Pop သီချင်းများနှင့် ကြီးပြင်းလာသည့် အတွေ့အကြုံများကယနေ့ ဖန်တီးမှုများ၏ အခြေခံအရင်းအမြစ် ဖြစ်လာခဲ့သည်။ ၇ နှစ်ကြာ ဖန်တီးခဲ့သော “ကိုရီးယားကို ချစ်ခြင်းစာ” 〈K-Pop Demon Hunters〉 ကိုစုစုပေါင်း ၇ နှစ် ကြာ ဖန်တီးခဲ့ပြီးထုတ်လွှင့်ချိန်တွင် Netflix ကို ဖွင့်ကြည့်ရင်းဝမ်းသာမှုကြောင့် မျက်ရည်ကျခဲ့သည်ဟု သူမက ပြောကြားခဲ့သည်။ “ဒီဇာတ်ကားကကျွန်မ ချစ်မြတ်နိုးတဲ့ ကိုရီးယားနှင့် K-Pop ယဉ်ကျေးမှုကိုကမ္ဘာသို့ ပို့ဆောင်လိုက်တဲ့ လက်ဆောင်တစ်ခု ဖြစ်ပါတယ်” ဟု ဆိုသည်။ ဇာတ်ကားမှ ပေးလိုသော မက်ဆေ့ချ် ဇာတ်ကား၏ အဓိကမက်ဆေ့ချ်မှာကိုယ်တွင်းရှိ ကြောက်ရွံ့မှုများကို ရင်ဆိုင်ပြီးကိုယ့်ကိုယ်ကို ယုံကြည်မှု ရှာဖွေဖို့ ဖြစ်သည်။ လူတိုင်းတွင် ဖုံးကွယ်ချင်သည့် အပိုင်းများ ရှိနိုင်သော်လည်းအဲဒီကို လက်ခံပြီး ကျော်လွှားဖို့ ကြိုးစားရမည်ဟုMaggie Kang က အလေးထား ပြောကြားခဲ့သည်။

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🎬 K-Pop Demon Hunters: A Entrevista Exclusiva com a Diretora Maggie Kang no ‘You Quiz on the Block’

A diretora Maggie Kang, responsável pelo sucesso mundial do filme de animação “K-Pop Demon Hunters” (conhecido na Coreia como 케데헌), participou do programa de TV coreano tvN <유 퀴즈 온더 블럭> (You Quiz on the Block) e compartilhou diversas histórias sobre a produção e o sucesso estrondoso do filme. O Fenômeno Global de “K-Pop Demon Hunters” (KDH) O filme se tornou um verdadeiro fenômeno mundial, atingindo marcas impressionantes: O apresentador Yoo Jae-suk comentou que a combinação do K-Pop com a cultura coreana no enredo, que trata de um girl group chamado Huntrix que caça demônios para proteger seus fãs de um boy group de demônios chamado Sajaboyz, foi um “golpe de mestre”. O Sucesso Inesperado da Trilha Sonora Original (OST) A OST do filme também alcançou um sucesso notável, com a música <GOLDEN> chegando ao 1º lugar na Billboard HOT100 e no Official Singles Chart do Reino Unido. Maggie Kang: “Eu não esperava que nossa música fosse parar na Billboard. É incrível ver o Huntrix e o Sajaboyz competindo nas paradas da Billboard.” A música <GOLDEN> foi composta e cantada por Jae, que revelou ter sido um trainee da SM Entertainment por 10 anos. A diretora Kang mencionou que pediu intencionalmente que a música fosse desafiadora, com um alcance vocal alto, para criar uma sensação de empolgação e positividade, refletindo a mensagem do filme: O <GOLDEN> Cover Challenge se espalhou rapidamente nas redes sociais, cativando pessoas de todas as idades. A Jornada Pessoal de Maggie Kang: Uma “Coreana 100%” Maggie Kang, que imigrou para o Canadá aos 5 anos, manteve um coreano fluente graças aos esforços de sua mãe, que insistiu em estudar o idioma. Maggie Kang: “Minha mãe sempre dizia: ‘Você é coreana. Você não deve esquecer o coreano.’ Embora eu tenha um passaporte canadense, no meu coração, sempre me senti 100% coreana.” Ela passava todas as férias de verão na Coreia do Sul, o que a ajudou a absorver a sensibilidade e cultura coreanas. Ela era fã de grupos como H.O.T. e Seo Taiji and Boys, e a influência do K-Pop e da cultura coreana está evidente em todo o filme. Seu interesse por animação começou cedo, incentivada por seu pai. Após estudar animação 2D, ela passou no teste de storyboard da DreamWorks, trabalhando em filmes como Shrek 3, Kung Fu Panda 2 e Minions 2. O KDH é o seu primeiro projeto como diretora. A Inspiração para “K-Pop Demon Hunters” A ideia para o KDH surgiu do desejo de criar uma animação que representasse a cultura coreana. A diretora percebeu que imagens tradicionais como o Jeoseung Saja (Ceifador coreano) e o Dokkaebi (Goblin coreano) não eram bem conhecidas no exterior. O filme incorpora a cultura tradicional coreana, como o Gut (ritual xamânico coreano), reinterpretado como uma performance de K-Pop para exorcizar demônios, o Irworobongdo (pintura das cinco montanhas), o Norigae (enfeite tradicional) e ferramentas xamânicas. A Busca Incansável por Detalhes Coreanos A diretora Maggie Kang e sua equipe investiram muito tempo em pesquisa para garantir a autenticidade e o realismo dos cenários coreanos. Maggie Kang: “Fizemos uma viagem de pesquisa, começando pela Ilha de Jeju até Seul, visitando e investigando os locais, tirando fotos… Para que a equipe que nunca tinha vindo à Coreia pudesse experimentar a comida, sentir o cheiro e a atmosfera dos lugares.” Locais reais como Namsan Seoul Tower, Bukchon Hanok Village, Naksan Park Fortress Wall e até mesmo detalhes como um balneário público (Mok-yok-tang) e uma clínica de medicina herbal (Han-ui-won) foram incluídos. Detalhes Culturais Coreanos Incríveis (Pontos Arrepiantes!): Esses detalhes foram possíveis graças à colaboração de muitos artistas coreanos na equipe de produção. O marido da diretora até desenhou o personagem do tigre, Duppy (inspirado no Hojakdo – pintura tradicional do tigre e pega), um personagem adorável inspirado nos gatos da diretora. O Elenco de Voz e o Impacto Cultural O ator Lee Byung-hun emprestou sua voz imponente ao Rei dos Demônios, Gwi-ma, adicionando um carisma esmagador ao filme. Outros atores coreanos como Ahn Hyo-seop (Jin-woo, líder do Sajaboyz) e Kim Yun-jin (Celine, mentora do Huntrix) também participaram. O sucesso do filme desencadeou uma “peregrinação” a Seul, com um aumento de 10 vezes nas pesquisas relacionadas à Coreia no Google, um aumento de 84% nas transações de produtos de experiência em balneários públicos e um salto no número de visitantes em locais reais, como o Museu Nacional da Coreia e a clínica de medicina herbal apresentada. A “Carta de Amor” de 7 Anos à Coreia A diretora Maggie Kang investiu 7 anos de sua carreira de 20 anos em animação na produção do KDH. Maggie Kang: “‘K-Pop Demon Hunters’ é uma homenagem e uma carta de amor à Coreia e à cultura K-Pop que eu amo e da qual me orgulho, e é um filme que expressa minhas raízes coreanas.” Ela admitiu ter dúvidas sobre sua capacidade de representar a Coreia por ter vivido a maior parte do tempo no exterior, mas a calorosa recepção do público dissipou essas preocupações. Mensagem do Filme: O KDH transmite uma mensagem de superação de medos internos e de descoberta da autoconfiança. O filme incentiva a abraçar as vulnerabilidades, em vez de eliminá-las completamente.

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