On tvN’s <You Quiz on the Block>, Maggie Kang, the director of 《K-Pop Demon Hunters》, appeared on the program and shared stories related to the work. The contents have been compiled here.
ㅡThe phrase “the most Korean becomes the most global” has become reality.
Maggie Kang – I never even imagined that a single film could become this popular.
Yoo Jae-suk – The combination of K-pop and Korean culture in the process of fighting evil spirits is a “god-tier move.”
ㅡAn animation set in Korea that uses K-pop music, telling the story of the girl group “Huntrix,” who protect fans from the evil-spirit boy group “Saja Boys” while defending the world from demons.
ㅡRanked No.1 in 43 countries after its June release
ㅡCumulative view count surpasses 236 million views
ㅡBecomes the most-watched film in Netflix history
ㅡStill breaking records even now
ㅡOST <GOLDEN> ranked No.1 on the Billboard HOT100, No.1 on the UK Official Singles Chart, with 8 OST tracks lining up on music charts
Yoo Jae-suk – Did you expect this kind of craze?
Maggie Kang – While making the songs, I hoped that K-pop fans would accept these songs as K-pop and see Huntrix and Saja Boys as idol groups. But I never once thought our song would go up on Billboard. That part feels so fascinating to me. It’s also fascinating to see Huntrix and Saja Boys fighting each other on the Billboard charts.
ㅡScenes from the movie becoming reality (Soda Pop, Golden)
ㅡLee Jae, who directly composed and sang <GOLDEN> – Became a hot topic after it was revealed that she had been an SM trainee for 10 years!
Maggie Kang – I watched the recording of <Golden> in New York. She sang the high range 20 to 30 times in a row. It’s an extremely difficult song to sing. I asked Lee Jae to make it difficult. Because when you hear songs with high ranges, you feel UP. I wanted to create a song that gives that overwhelming, uplifting feeling. Our film gives positive energy.
Yoo Jae-suk – The lyrics also keep saying “UP.”
Lyrics
ㅡWe’re goin’ up, up, up, it’s our moment.
ㅡYou know together we’re glowing
ㅡGonna be, gonna be golden
ㅡWith its bright, powerful message and addictive chorus, the <Golden> cover challenge spread across SNS
ㅡLoved by all ages and genders
ㅡEven various parodies appeared
ㅡOnly two days of screenings, yet No.1 at the U.S. box office … 25 billion won in revenue
ㅡ“Shall we seal the soul with a sing-along?” 7-hour wait for the U.S. sing-along bus
ㅡThe world is now in a <K-Demon Hunters> craze
Yoo Jae-suk – Not only the songs, but scenes in the movie are also becoming hot topics
ㅡA hot topic scene – eating an entire roll of gimbap in one bite
Yoo Jae-suk – People are even trying to imitate eating a whole roll of gimbap at once
ㅡAs interest in gimbap surged, videos of people making gimbap themselves are also gaining popularity
ㅡThe original Soda Pop challenge reached 13 million views
